Strategic Facebook Marketing

Introduction

Contents. Customers. Connect.

Social Media is no longer just a word mentioned on the sideline but a way of life in our environment today.  Facebook alone is on the lips of every person and businesses are rushing to create their own to reach out to the next generation of affluent customers in the Net.  The power of referral, engagement and viral marketing are phenomenal tools that businesses cannot afford to ignore. With the shift in marketing from presentation to presence, are you ready for it?

Facebook…The Launch Pad to Customer Engagement

As a business owner or a marketer, are you riding on the waves of change using Facebook to thrust your business forward into the new era? If your answer is No, join us in this upcoming workshop and experience for yourself how Facebook storms the Social and Business World. Witness a marketing breakthrough evolution in your business and sales! Get your lappy ready and we will show you how to carry out your marketing activities in Facebook with minimum efforts but with amazing results!

What you will need for the Workshop….

  1. You will need to have a Facebook account
  2. Prepare an event or promotion to be set up during the course
  3. You must send us the image of the product  or event for promotion (JPEG) in advance prior to the workshop
  4. We will show you how to start an advertising account with Facebook

What will the Workshop Covers….

  1. Introduction to Facebook Marketing
    • You will be given an overview of Facebook, some facts about marketing on Facebook, and successful case stories of businesses using Facebook to increase revenue.
  2. Using Facebook Page to Build Awareness
    • You will be guided hands-on to create your very own Facebook page with special features to build awareness and to differentiate your business from competitions. This includes customizing your own landing Page.
  3. Using Facebook to Educate Your Users
    • You will learn the types of valuable contents to create that is enticing to your customers and at the same time educate them the benefits of using your products and services.
  4. Using Facebook Page’s Most Valuable Assets to Engage the Users and Increase Sales!!!
    • You will learn how to use iFrame to create promotions, campaigns & contests that will drive users to be part of the fun.

Who should be attending….

  1. This is a comprehensive and hands-on training on how to use Facebook for marketing. This is not for beginners who is new to Facebook and looking to learn how to use Facebook.
  2. Marketers, Business owners, entrepreneurs, communication managers, customer service managers, retail services, property agents, insurance agents, educationists, teachers, and trainers, who have access to customers and who have yet to engage Facebook in their marketing plan will find this workshop a tremendous value to be added to your marketing strategy.
  3. Anyone who wants to understand how to deploy Facebook as part of their business strategy for marketing, branding and customer service.

Your Instructor

A social media strategist in his own rights, Roderick Low has been working with SMEs to build their online business communications, marketing and public relations using social media platforms and technologies. Leveraging on more than 5 years of customer service experiences in the retail & training industry, Roderick is able to couple his experiences with his extensive knowledge in blog marketing and social media to transform the ways his clients market & communicate to their customers. Some of his clientele includes insurance companies, real estate professionals, advertising agencies, & financial institutions.

Next Workshop Dates

Months (Yr 2011)DatesDaysTimeVenueRemarks
April9Sat9am to 4pmKnowledge Connection (Suntec)
June6-7Mon & Tue7pm to 10pmSingapore Management University (SMU)
August13Sat9am to 4pmKnowledge Connection (Suntec)
October10-11Mon & Tue7pm to 10pmSingapore Management University (SMU)
December3Sat9am to 4pmKnowledge Connection (Suntec)

What Does it Cost Me?

  • Original Fee – S$777 per pax
  • Early Bird Packages – S$588 (Close 1 week before the Commencement Date of each Workshop)

Register Today…

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For Your Actions…

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